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HOLIDAY IN THE SUN PROMOTES EL GORDO DE NAVIDAD LOTTERYIt may only be the start of September but thoughts in Spain are already turning towards Christmas. The countdown has begun to the El Gordo de Navidad with its massive €2.38bn in prize money and this year’s video is now helping boost ticket sales.This year’s prize fund is €70m higher than last year, when the jackpot winning El Gordo de Navidad tickets were sold in the Acacias neighbourhood of Madrid. The 2017 draw may not take place until December 22 but it’s been possible to buy tickets since July, Christmas really does seem to start earlier every year with around 15 percent of sales taking place during the summer. It’s not just Spanish players who buy tickets, with people in England trying to win the El Gordo de Navidad jackpot.The El Gordo de Navidad lottery can be a life-changer. That was certainly the case in 2016, when Ngagne won a €400,000 top prize in the Spanish Christmas lottery and was able to return home to his native Senegal. You can always tell when Christmas is on the way as the video and radio adverts for the El Gordo de Navidad draw are launched. Last year, the El Gordo de Navidad TV advert told the strange story of Carmina who mistakenly thought she’d won the jackpot and everyone celebrated with her even they knew she hadn’t won. The previous year’s advert for the Spanish Christmas lottery was a real heart-breaker, with the tale of a lonely night-watchman who became a jackpot winner.This year the El Gordo de Navidad TV advert almost resembles a holiday advertisement. It’s another glorious sunny day in Spain and foreign tourists are finding ways to keep them happy. Some are on the gorgeous looking blue sea either on a boat, water-skiing or on an inflatable banana.On the beach, there’s lots of sunbathing going on, melting ice-lollies, a keep-fit lesson and even a man buried up to his neck in the sand. Others are enjoying a game of crazy golf or a delicious looking meal. The fun continues into the evening with a trip to the local disco as they party all night long. Then it’s back to the beach and everyone has El Gordo de Navidad tickets and hopefully they will be winners...If you enter the lottery and get a big win then life on the beach without a care in the world is what you have to look forward to in the future.Purchase your tickets for El Gordo de Navidad online at Lottery24.com.